My expertise comes from years of experience ranging from Fortune 500 brands to startups.
I started my career working with Lexus at a top integrated marketing & advertising agency in Los Angeles. I learned winning brand & advertising strategies from the best in the industry. Following years of experience under my belt, I had a desire to expand my horizons and headed to Australia. I settled down in Sydney, where I earned corporate sponsorship to work with Toyota. I started on the creative agency side of the business and then got called upon to work client-side. On the corporate side, I worked cross-functionally across the business and with agencies to manage the brand. As a brand manager, I saw the growing importance of data, analytics, and technology. Wanting to be at the forefront, I decided to pursue a Master's degree in Business Analytics & Big Data; I moved to Spain to attend IE Business School. Besides being a top school, I was drawn to IE for its emphasis on entrepreneurship. I’ve always had an entrepreneurial spirit and wanted to explore the startup world. "After graduation, I ventured into the startup and tech space with my own business plan. Among the lessons from this experience, I learned that my true passions lie in idea generation, business development, and brand strategy. I also saw that many startups and small businesses struggle to create impactful brands on their own.
Today, I empower startups and small/medium-sized businesses with a strategic foundation to build an impactful brand that drives revenue and success. My ultimate goal is to help businesses unleash their potential and make a positive impact in the world.
Some things that make me Unique
Explore ideas, possibilities, and perspectives with an open mind. Considering different points of view and ideas, we can uncover new opportunities and unleash your brand’s potential.
Collaboration and quality go hand-in-hand. Top quality comes from working together to achieve the greatest results. I pay attention to each detail and commit to quality in everything I do. Together, we can achieve extraordinary results.
Transparency & Trust
Be open and candid, build relationships with sincerity and trust. I believe that open communication is fundamental to every successful partnership. I approach client engagements as a true partnership and make it a priority to foster open dialogue and transparency throughout the process.